All sectors
Measuring a website's visibility in AI engine answers
The client knows which of its audiences' questions make its site appear in ChatGPT and in Google's AI Overviews, and which pages are cited. It receives a content plan to fill the gaps.
Context
A multi-brand group wants to be cited when its prospective customers ask AI assistants about its market.
The problem
Commercial pages are rarely cited by assistants; nobody knows what the engines actually read from the site.
What we built
Audits by brand: a panel of questions put to ChatGPT and recorded in Google's AI Overviews, the list of cited pages with the extract, a score per page on five axes (sources, structure, richness, naturalness, citability) from our measurement platform, followed by an editorial plan.
Steps
- 01Building the question panel
- 02Querying the engines and recording citations
- 03Scoring existing pages
- 04Content plan and sample articles
- 05Tracking citations after publication (proposed)
Hosting and models
In-house platform (Next.js, FastAPI, Celery); engines queried: ChatGPT, Google AI Overviews; measurement method published on arXiv (2609.07559).
Services involved
GEO
We name a client only with their written agreement. The budgets and detailed results of our engagements remain confidential.